Alpine White
A quiet office in the back, a pleasure to drive up front. The new 7 Series is on our lot today.
Image: BMW USA
The BMW 7 Series is built for a full calendar. On the drive to Pensacola, the rear seat holds a video call or reclines with a footrest. On a free afternoon, the adaptive air suspension and rear-wheel steering make the front seat the place to be.
Our dealership, a partner of ZT Automotive Group, has the new 7 Series on our lot on North Beal Parkway. Our BMW Genius Client Advisors set up the drive modes and pair your phone before the test drive. A test drive can be booked online, and the car is staged when you arrive.
The available 31.3-inch BMW Theatre Screen has a camera for video calls.
Adaptive 2-axle air suspension adapts the dampers to the road surface by itself.
Factory-trained technicians and genuine BMW parts at our service center on North Beal Parkway.
Is the 7 Series better to drive or to be driven in?
Both. Up front, adaptive air suspension and Integral Active Steering keep a large sedan agile and calm. In the back, the available Executive Lounge tilts the seat back, with an extending footrest and massage programs.
On a test drive from our showroom, there is time to try both seats.
Can the back seat be my office?
Yes. The available 31.3-inch 8K BMW Theatre Screen has an integrated camera for video calls and apps for streaming. Each rear door holds a 5.5-inch touchscreen for the climate, the seat, the sun protection and the screen.
Our Client Advisors in Fort Walton Beach can show you the rear-seat technology on the test drive.
7 Series, 5 Series or X7: which suits me?
The 7 Series if the rear seat matters most, the 5 Series if you drive yourself most days, and the X7 if the family comes along. All three are new on our lot today.
Our BMW Genius Client Advisors are glad to line them up for you.
Why buy a 7 Series from BMW of Fort Walton Beach?
Because we sell the 7 Series and look after it at one address on North Beal Parkway. Our Client Advisors, our on-site Finance Center and our service center all work from the same dealership.
We serve buyers across Destin, Niceville, Navarre, Crestview and Pensacola.
Name the 7 Series you want to drive, and our team stages it at 1006 North Beal Parkway. Your advisor sets up the drive modes and pairs your phone. We can line up a 5 Series or an X7 the same day. Our sales team is here Monday to Friday until 7 PM and Saturday until 6 PM.
Book a test drive
“I have been using BMW of FWB since I got to the area in 2018 and I have been pleased with them. I just bought my 3rd car from here and each time Rudi Dos Santos was my salesman. He’s personable, knowledgeable; just a great all around salesman. If you’re in the need or just want a new car, be sure to ask for Rudi!!”
Twyla T5-star Google review
“Stopped in for test drive and had a great overall experience! Darreus Mascall assisted us and he was a tremendous help. He was extremely kind and knowledgeable about the SUVs that we looked at and we look forward to working with him again. A++++”
Brian Sanchez5-star Google review
“I just bought my third car from BMW of Fort Walton Beach. It is such a pleasant experience. I especially like the professionalism of the people there. My salesman is Rudi. He’s the first person I thought of when I knew I wanted a different car”
James5-star Google review
The new 7 Series, its rear seat and its drive, and how it compares with the 5 Series and X7. Then how we sell it and look after it in Fort Walton Beach.
BMW's largest sedan arrives with a bold face and a cabin built around the people inside it.
The new 7 Series on our lot measures 212.6 inches, with a 19.1 cubic foot trunk. On our test drives, BMW Panoramic Vision spans the windshield beside the 3D Head-up Display. At our dealership, our Client Advisors can show you the available BMW Iconic Kidney Glow and Crystal Headlights after dark.
Today our lot on North Beal Parkway has two 7 Series sedans, both rear-wheel drive. The new generation makes 394 horsepower and the 2026 740i 375. BMW's 740 uses a 3.0-liter TwinPower Turbo inline six with 48V mild-hybrid technology.
BMW Individual offers two-tone paint, with a fine decorative line between the two colors. Inside, the choice at our showroom runs to Merino leather with cashmere wool, real wood or soft Alcantara. The large Panoramic Sky Lounge LED Roof fills the cabin with light by day. A 14.6-inch Passenger Screen sits in front of the front passenger.
At our dealership, our Client Advisors can walk you through the colors and trims on each car.
BMW built the rear of the 7 Series for long hours, whether you work or rest.
On the 7 Series we sell, the available Executive Lounge tilts the rear seat back and slides the front forward. An extending footrest, massage programs and heated, ventilated seats finish the space. Each rear door holds a 5.5-inch touchscreen for the climate, the seat, the sun protection, the lighting and the doors.
Images: BMW USA.
The available 31.3-inch 8K BMW Theatre Screen extends from the roof at your command. At our showroom, we can show you its integrated camera for video calls. Up to two headphones and two controllers connect over Bluetooth. The available Bowers & Wilkins Diamond Surround Sound System adds Dolby Atmos for the drive home to Destin.
A sedan this size still feels agile, because the rear wheels steer with the front.
On the drive from Fort Walton Beach, adaptive 2-axle air suspension adapts the dampers to the road surface by itself. With Integral Active Steering, the rear wheels turn by up to 3.5 degrees. At low speed they turn against the front wheels, so a tight garage in Destin is easier. At high speed they turn with them, for a steadier lane change on I-10.
On a long highway run, the available Highway & Commuting Assistant holds speed, distance and steering. When the system is ready, it allows hands off the wheel at up to 85 mph. You still watch the traffic and take the wheel when needed. Our Client Advisors in Fort Walton Beach can explain it before the test drive. My Modes offers Personal, Efficient, Silent and Sport, and the available Parking Assistant Professional parks the car with you standing outside it.
Three BMWs on our lot suit an executive, and each answers a different week.
For when the rear seat matters as much as the front.
For the owner who drives every day. The 550e xDrive adds plug-in hybrid power.
Three rows and standard xDrive for a weekend on 30A.
At our showroom, the 7 Series is the choice when the rear seat matters as much as the front. The 5 Series suits the owner who drives every day, and the 550e xDrive adds plug-in hybrid power. The X7 xDrive40i brings three rows and standard xDrive for a family weekend on 30A.
All three are new on our lot on North Beal Parkway today. At our dealership, two can be lined up and driven back to back the same day.
Our on-site Finance Center sets out each choice, so the paperwork takes less of your day.
A new 7 Series can be financed with a new BMW auto loan or leased. At our Finance Center, our team shows you each option and its advantages. Before you visit, our Value Your Trade tool shows the market for the car you drive today, in two steps. Our finance application can be filled out online from your office in Destin or Pensacola.
Our Finance Director leads the team at our on-site Finance Center in Fort Walton Beach.
After the sale, our service center in Fort Walton Beach keeps the 7 Series ready for the next trip.
Every new BMW we sell begins with BMW Ultimate Care. It covers scheduled maintenance for 3 years or 36,000 miles. At our dealership, BMW Roadside Assistance comes with every new 7 Series for 4 years with unlimited miles. At our service center, factory-trained technicians use genuine BMW parts. We always consult you before completing any other repairs.
For a full diary on 30A, we collect the 7 Series and bring it back after the work. With BMW Digital Key Plus, a compatible smartphone opens, closes and starts the car. When you book online, you can choose your advisor by picture.
We are at 1006 North Beal Parkway, Fort Walton Beach, FL 32547.
| Topic | At a glance | In detail |
|---|---|---|
| Sales | 8:30am to 7pm | Monday to Friday |
| Sales | 8:30am to 6pm | Saturday, closed Sunday |
| Service | 7am to 6pm | Monday to Saturday |
| Service | Closed | Sunday |
Buyers come to us from Destin, Niceville, Navarre, Crestview and Pensacola. A test drive can be booked online for a time that suits your calendar.
The 7 Series sedans at our dealership measure 212.6 inches in length.
A 3.0-liter BMW TwinPower Turbo inline six with 48V mild-hybrid technology.
Yes, an available 31.3-inch 8K BMW Theatre Screen that extends from the roof, with a camera for video calls.
Yes. On the 7 Series at our dealership, Integral Active Steering turns the rear wheels by up to 3.5 degrees.
Yes, with the available Automatic Doors, opened by buttons, the My BMW App, the brake pedal or voice.
Yes, and our team in Fort Walton Beach can demonstrate it. The BMW Intelligent Personal Assistant helps with navigation, communication and entertainment on the road, reacts to normal speech, answers general questions and becomes more accurate every time you use it. A BMW Genius at our dealership can set it up with you before your first drive.
Personal, Efficient, Silent and Sport. Relaxation comes in Personal, Efficient or Silent mode, and a dynamic performance environment in Sport, and the car responds to your preferences. On a test drive from North Beal Parkway, our team sets up the drive modes before you set off.
1006 North Beal ParkwayFort Walton Beach, FL 32547
Sales
Mon–Fri8:30am–7pm
Sat8:30am–6pm
SunClosed
Service
Mon–Sat7am–6pm
SunClosed
Written by
Reviewed by
Service Manager · reviewed October 2026
